To succeed in any business, you have to attract the right customers and persuade them to buy. But on the Internet, people only see what the search engines point to, and competition for top spots is fierce. So how do you ensure that your business gets found when prospects are searching for solutions?  Your head will be buzzing with new ideas and a greater understanding of how search engines find you, including what tangible steps you can take to direct a successful online marketing campaign.

Search Engine guru Heather Lutze has cracked the code for driving the right online customers to your virtual door – when they are ready to buy! Heather draws back the curtain and reveals what web developers and computer nerds don’t want you know.

This high-energy, irreverent, and wildly-informative presentation is not just for geeks, but designed for everyone on your team responsible for attracting customers and driving sales